We're reintroducing Intelivideo Livestream into our product mix. Intelivideo Livestream allows brands to deliver premium video content to their customers in real-time. Clients can now charge a subscription-based price for real-time content and broadcast seamless streams to subscribers. Unlike social media platforms, Intelivideo Livestream opens up revenue streams and engagement tactics for our clients.
What is Livestream by Intelivideo?
Intelivideo Livestream opens up acquisition and retention opportunities. We designed our product and our pricing to accommodate both scenarios. Our first livestream release in 2020 includes the following features below.
Client Capabilities:
- Charge monthly or annually for livestream subscriptions
- Generate additional revenue through livestream only subscriptions or create a more valuable All Access subscription with a higher price.
- Stream to your existing subscriber base
- Use livestreams to encourage additional engagement and add a new content dimension to your library.
- Apply your ability to limit classes to a set number of seats (We’re recommending 100 or 250)
- Control livestream costs by limiting the number of spots per class available. Create engagement and drive sign ups by using an appropriate class seat limit.
- Schedule upcoming livestreams. There is no limit to the number of livestreams you can schedule.
- Scheduling enables you to set your livestreams up in advance at one time to be more efficient with your Video On Demand management. Subscribers can also plan ahead on a weekly or monthly basis which livestreams they would like to attend. Visitors will be able to see which livestreams they might want to join and subscribe to do so.
- Sell livestreams through your Club Management Software (CMS) integrations (currently MBO, Pike13 and Wellness Living)
- Any livestream subscription can be sold individually through your CMS or packaged with in studio bundle as well.
- Livestream Product SKUs and Price IDs are unique
- This allows you to easily isolate which subscribers belong to which live subscription and at what price point
Subscriber Experience:
- Livestreams are delivered through subscribers web and mobile browser.
- This allows subscribers to also Airplay and Chromecast capabilities up to their televisions.
- Subscribers can view and learn about which scheduled livestreams they might want to attend through the first calendar view on the Intelivideo platform.
- Setting behavior to check class schedules and join classes that work sets accountability and habits for subscribers.
- Subscribers can ‘Join’ livestreams which will add it to their My Livestreams area in their account.
- Opting in to a livestream add that class to their Livestream area and also uses one of the available class seat limits.
- Subscribers can opt out of livestreams and release one of the class seats.
- There is no penalty for a subscriber to opt out of a class.
- Classes are added to a new area, My Livestreams
- Subscribers have a new curated space for content. My Livestreams is a new top navigation item in the content library and also displays all of the classes they have opted into.
Pricing
Intelivideo Livestream is simply $0.25 per user accessed per month. No bandwidth fees.
What are the Requirements
- Contact your CSM
- Our team will need to set up a Livestream server for you to use. Be sure to contact your CSM to make them aware of your plan and to ensure that we have a server set up for you!
- Our team will need to set up a Livestream server for you to use. Be sure to contact your CSM to make them aware of your plan and to ensure that we have a server set up for you!
- Open Broadcast Software
- Livestream Compatible Audio/Visual Equipment
- Desktop/Computer Live Streaming
- Video camera with HDMI or SDI output and signal converter if applicable
- Computer with encoding software installed
- Intelivideo Live Server settings configured
- Intelivideo New Live Stream settings
- Mobile Live Streaming
- iOS or Android mobile device
- Encoding software installed on mobile device
- Encoding software live video settings configured
- Intelivideo Live Server settings configured
- Register and attend our upcoming webinar to get equipment recommendations from Jon Magnuson, Mighty One Productions expert. Our webinar is Wed., August 18 at 11 am MT for 45 min.
Additional Notes
- Things to Think About
- How are you going to organize your Livestream content?
- How are you going to price Livestream content?
- What will your Livestream cadence be? Ex: 1x/week? 3x/week?
- What equipment and software so you already have and what will you need?
- How many subscribers do you think will show up to your Livestreams?
- What marketing communication will you need to promote your Livestreams?
- V1
- This is the first release of Livestream and we are eagerly adding features and functionality to it as quickly as possible. Keep an eye out for more Livestream updates! If you have any feedback or questions, please reach out to your CSM.